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The More You Know Expert Advice for Digital Success in 2020: A Panel Discussion with Bluetent’s Digital Marketing Team

Bluetent Staff -
By Brynn Flaherty, Andy Gaylord, Beryl Coulter, Jack Scherrer, and Alex Moshenskiy It’s 2020, and staying up-to-date on SEO trends should be on every vacation...
Latest News

Scott Breon steps down from Vacasa as Head of Revenue and Chief Analytics Officer

Amy Hinote -
Scott Breon, chief analytics officer and head of revenue at Vacasa, is leaving his position at the company, according to insider sources. Scott began with...
Latest News

Vacasa names interim CEO as founder Eric Breon steps down

Amy Hinote -
Vacasa announced today it  has appointed Matt Roberts, former OpenTable CEO and independent Vacasa board director, as interim chief executive officer. This appointment follows...
Marketing

The Third Annual #BookDirect Guest Education Day is Scheduled for February 5, 2020

Amy Hinote -
The third Annual #BookDirect Guest Education Day, recurring on the first Wednesday in February, is set for February 5, 2020. With a multitude of...
Latest News

SEO/SEM Disrupted: How Google Travel is Shaking up the Marketing Funnel

Amber Carpenter -
Our only certainty in the vacation rental industry is change, and 2019 did disappoint those who enjoy the adrenaline rush of disruption. Google Travel is...
Latest News

Three-Year Vacation Rental Performance: Average Daily Rate, Adjusted Occupancy, Adjusted RevPAR, and Average Booking Window across 12 Key Vacation Rental Regions

VRM Intel Staff -
Now that vacation rental managers and destinations are contributing source data, we are beginning to get a factual view of actual performance over the...
Sponsor News

Using Data to Make Better Business Decisions

Jack Newkirk -
Data can be a vacation rental management company (VRMC)’s best friend. However, it’s only useful if you’re looking at the right data for the...
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Property Care

Homeowner Communications: Delivering and Communicating Deep Service Value to Homeowners

Jeremiah Gall -
Vacation rental managers have two distinct customers: guests and homeowners. The identity of a manager continues to evolve into that of a hospitality provider,...
Marketing

Pricing Decisions for VRMs: Considering Levers and Constraints when Adjusting Pricing for Vacation Rentals

Anurag Verma -
Most people in the vacation rental industry are comfortable with the idea that prices and availability settings for vacation rentals should change depending on...
News

Connecting Systems: APIs in the Vacation Rental Industry

Amy Hinote -
By definition, an application programming interface (API) is a set of routines, protocols, and tools for connecting software applications. Simply put, in the vacation rental...
Education

Measure what Matters: Analytics Planning for 2020

Amber Carpenter -
We are all drowning in data, and most of us do not want to admit out loud that we aren’t quite sure where to...
Marketing

Opinion: Beverly Serral—I Went to Skift’s Short-Term Rental Summit and Here’s What Happened

Beverly Serral -
By Beverly Serral, cofounder and CEO of BESTNEST Attendee 1: I hope I hear a lot about master leases. Attendee 2: I hope I hear a...
Education

Owners and 3rd Party Channels: Convincing Homeowners to Pursue New Guests using Expedia and Booking.com

Michelle Marquis -
The way guests book vacation rentals (VRs) has changed dramatically in the past five years. One of our Gulf Coast clients with 200 properties experienced...
News

Revenue Management: Who’s in Your Driver’s Seat

Andrew McConnell -
At the recent Inaugural VRM Intel Data & Revenue Management Conference in Atlanta, the first day largely focused on “setting the table.” This meant...
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Marketing

18 Months in Review: A Look at Actual ADR, Occupancy, Length of Stay, and Booking Window Across Key Vacation Rental Markets

Amy Hinote -
While the concept has taken time to catch on, vacation rental managers and DMOs are beginning to value and utilize comparative data platforms that...
Marketing

Calculating Occupancy in the Vacation Rental Industry: Should Owner Stays and Maintenance Holds Be Considered for Vacation Rentals?

Hannah Wheeler -
Occupancy has consistently been used as a staple indicator of performance for hoteliers and rental managers. Because occupancy rates are one of the most useful...
Marketing

Overcome Direct Booking Obstacles with a Best-In-Class Booking Engine

Jennifer Perez -
Your booking engine is the beating heart of your vacation rental website. Simply put, it’s the foundation that supports the success of your online...
Education

The Pricing Technology Process: How hoteliers combine data, pricing tools, software, and revenue management services.

Ryan Saylor -
What Can VR Revenue Managers Learn from the Hotel Industry? With more and more emphasis being placed on vacation rental revenue management, what do we...
Latest News

Expedia’s stock tanks as company looks to bypass Google and increase direct bookings on Vrbo

Amy Hinote -
Expedia’s stock is down 26 percent today after the company posted Q3 2019 results showing underperformance. According to Bloomberg, Vrbo posted another decline in...
Latest News

Vacasa raises $319M to ramp up global expansion

Amy Hinote -
Vacasa, today, announced a $319 million strategic investment round led by tech investor Silver Lake, along with existing investors Riverwood Capital, Level Equity and...
Latest News

Property managers’ company logos and names disappear from Vrbo listing pages in what company calls a “test”

Amy Hinote -
Late last week, vacation rental managers began reporting that their company logos had disappeared from Vrbo's listing pages.  Previously, Vrbo displayed company logos on listing...
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Latest News

LiveRez founder and CEO Tracy Lotz out, Inhabit IQ exec to lead internal transition

Amy Hinote -
Today, Inhabit IQ announced to its LiveRez customers that founder and CEO Tracy Lotz and CFO Rich Cook are leaving the company. The email...
Latest News

Inside look at Inhabit IQ: GSV combines commercial, residential, and short-term rental technology under proptech umbrella.

Amy Hinote -
Greater Sum Ventures (GSV) began making waves in the vacation rental (VR) industry late last year as news spread that the long-term equity firm...
OTAs

The big deal in Vacation Rentals: Booking’s new Quality Ratings

Alex Nigg -
Throwing the gauntlet: dead in five years? Three years ago, Maninder Gulati of OYO predicted at Phocuswright India that “plain aggregators” will be dead in...
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