Friday, December 5, 2025
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CATEGORY

Marketing

Scared about Changing Your Property Management Software?

As business owners and property managers, we are all accustomed to making difficult decisions. Some may just be choosing which team member needs to...

Keys to Successful Content Marketing for Vacation Rentals

Content marketing is more than a hot buzzword. It is a highly effective marketing strategy that can boost your company’s profits and decrease your dependence on...

It’s Time to Ask More from VR Revenue Management Tools

When it comes to managing your portfolio of vacation rentals, no one knows your strategy better than you do. Working in conjunction with your...

3 Big Myths About Direct Bookings

“One would think that given all of the industry attention on direct booking, there would be a more uniform way of looking at what...

It’s All About Experiences

Vacations, at their essence, are experiences. Your guests come to you in search of fun and excitement. When they return home, what they will...

OTAs Are Not the Problem—Dependency Is

One of the more popular sports in the vacation rental industry today seems to be bashing listing sites and OTAs (online travel agencies). The...

Public Relations and the Sales Funnel: How PR Can Support the Journey from Awareness to Guest Loyalty

First, public relations is not just about press releases. It’s also not even about securing coverage. Public relations is a management function that is...
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Top-Down Leadership Insights for Vacation Rental Managers

  Senior Leadership: The Difference between Well Managed and Well Led It makes sense that part of the reason we’re seeing so much interest in our...

How to Make Your Vacation Rental Business a Success

Welcome to a New World of Travel  The travel industry has hit a new level in the past few years. Travelers are not just visiting...

10 Tried and True Ways to Attract and Retain Home Owners

Growing your portfolio of homes while retaining your existing owners can be a bit of a juggling act for busy vacation rental (VR) managers....

HomeAway Addresses Questions About Its New Revenue Management Tool

Expedia-owned HomeAway recently launched its revenue management tool, MarketMaker, that allows vacation rental owners and managers to compare pricing with other homes listed on HomeAway’s sites and...

Who is the next disruptor in the vacation rental industry?

Travelers have been staying in vacation homes for centuries, but it wasn’t until the emergence and disruption of VRBO.com and Airbnb that the industry...

Vacation Rental Managers and Owners: What is Your Brand Worth?

The above question was asked to several veteran managers this week at a meeting I attended.  It is an uncomfortable question, one that produces...

HomeAway’s New Revenue Management Platform is the Latest Industry Disruptor for the Fast-Evolving Vacation Rental Industry

Today, at its software user conference, Expedia-owned HomeAway launched a revenue management and pricing platform, MarketMaker. With MarketMaker, vacation rental owners and managers are...
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HomeAway to Sponsor “Vacation Rental Potential” TV Series on A&E

Today at its user conference, HomeAway announced it is sponsoring an upcoming TV series titled "Vacation Rental Potential." The series will be produced by Chicken...

Managers And Owners Angry At HomeAway’s Changes, But Is It Fair?

Vacation rental managers and homeowners in traditional vacation markets are up in arms about the many changes at HomeAway since Expedia’s purchase of the...

Funding in the Vacation Rental Sector Slows: $639 Million Raised in 2017, Down from $1.85 Billion in 2016

Startups in the vacation rental sector raised $639 million in disclosed funding in 2017, down from $1.85 billion in 2016. With the size and opportunity...

Expedia’s CEO Heading to Uber

According to the New York TImes, Uber has selected Expedia CEO Dara Khosrowshahi to take over the CEO role left vacant after the controverisal resignation of...

Skift Reports on the Current State of Relationships Between OTAs and Hoteliers

Most major hotel company CEOs are still insistent that their direct booking pushes are working, but they’re candid about also maintaining ties with major...

Discrimination: An Old Problem For A Young Industry

I literally could not believe the words. These were my friends. Good friends. Not racist people… Or, so I thought. “I’m not racist, but I...

Mike Murray: “The big OTAs will NOT start treating hotels fairly.” And other things that will not happen this year.

A great deal of what we read nowadays is predicting how the travel market will change and how hoteliers need to pre-emptively adapt in...
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Expedia CEO Dara Khosrowshahi on HomeAway Performance: “These changes represent industry best practices and serve to improve the overall experience and protection of our...

Last week, as part of its Q2 2017 earnings call, Expedia provided an update on HomeAway activity. According to Expedia CEO Dara Khosrowshahi, “We recently...

3 Types of Business Intelligence for VRMs 

"Business Intelligence" (BI) is an umbrella term that includes all the applications, infrastructure, tools, and best practices that enable vacation rental managers (VRMs) to access and analyze the information needed to improve and optimize their companies’ decisions and performance. As we...

NAVIS Introduces First-to-Market Solution to Recent Vacation Rental Listing Site Changes

BEND, Ore. (August 10, 2017) – NAVIS, the No. 1 reservation sales and marketing technology provider for the hospitality industry, this week revealed the...

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