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Marketing

What the Data Shows: Crafting digital strategies for COVID-19 and beyond

Jennifer Perez -
For many vacation rental companies, stability and routine flew out the window in mid-March—along with a significant portion of their income. Proven digital marketing...
OTAs

Vacation rental managers and homeowners join together to reach over 18 million consumers with #BookDirect education

Amy Hinote -
On February 7—for the first time in the history of the vacation rental industry—property managers and homeowners came together in a grass roots effort...
Service

Hospitality is key to success for vacation rental management companies

Amy Hinote -
What is hospitality? The dictionary defines it as “the friendly and generous reception and entertainment of guests, visitors, or strangers.” The Bible points to...
Marketing

Pay-Per-Click Marketing: How to Know If It’s Right for Your VRM Business

VRM Intel Staff -
So you’re thinking about entering the world of pay-per-click (PPC) marketing. You’ve talked to friends, fellow vacation rental professionals, and maybe even some marketers,...
OTAs

Hotels Work to Regain Business Lost to OTAs

VRM Intel Staff -
Major hotel chains are engaging in an online turf war with the very travel sites that have helped drive their businesses. Marriott International Inc., Hilton...
News

2017 Rutgers Study Suggests Discrimination for Guests with Disabilities on Airbnb

Amy Hinote -
A recnt Rutgers University study — based on more than 3,800 Airbnb lodging requests sent by the researchers — suggests travelers with disabilities are...
Service

The Seven Habits of Super Successful Salespeople 

John Suzuki -
I love vacation rentals. I love that we deliver twice the living space for half the price of hotels. I love being part of...
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Latest News

FlipKey gives travel predictions for 2013

VRM Intel Staff -
10 Travel Predictions for 2013 Posted by: Dan Weisman Welcome to 2013! We’re looking forward to a year of great vacations filled with new experiences, relaxing...

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Am I calling you stupid? Not really. Just grabbing your attention. But let me break down something I see in company after company that,...