Vacation Rental Marketing

  Senior Leadership: The Difference between Well Managed and Well Led It makes sense that part of...

Welcome to a New World of Travel  The travel industry has hit a new level in the...

Growing your portfolio of homes while retaining your existing owners can be a bit of a juggling...

The above question was asked to several veteran managers this week at a meeting I attended.  It...

I literally could not believe the words. These were my friends. Good friends. Not racist people… Or,...

“Business Intelligence” (BI) is an umbrella term that includes all the applications, infrastructure, tools, and best practices that enable vacation rental managers (VRMs) to access and analyze the information...

Listing sites have been hard at work this year implementing changes that have far reaching effects for...

I will preface that there is no “silver bullet” to brand independence,  It takes a combination of...

  “What is next?”  This is the burning question we get from clients who are frustrated with...

We all know how powerful images and rich media are for travel and hospitality marketing. Website visitors...

Retargeting (otherwise referred to as Remarketing) has been a very popular topic among Bluetent’s clients lately, and...

So you’re thinking about entering the world of pay-per-click (PPC) marketing. You’ve talked to friends, fellow vacation...

Effective email marketing is a cash machine that can help you print money at the precise moment...

The following article was printed on June 17 in Nova Scotia’s Chronical Herald, features Jayne McCaw, owner...

The number one request for information from vacation rental managers (VRMs) we receive at VRM Intel is...

“Listing Title; can you omit the name of the villa?” The quote above is part of a...

If you want to go the extra mile and prove to yourself that your email marketing strategies...

In order to keep up with increasing competition, marketing expectations for 2017 and beyond are astonishingly high...

A decade ago, vacation rental owners and managers paid “listing sites” such as VRBO and Homeaway to...

Mistakes Can Hurt Your Website Revenue—Regardless Of How Much You Love Your Design By Vikram Singh Website design, like any kind...

We are excited to announce the winners of VRM Intel’s Best Vacation Rental Management Websites of 2016....

Listings sites such as HomeAway, Airbnb and Booking.com are continually investing in refining the user experience (UX),...

By Tracey Lien — Accused of doing too little to thwart discrimination on its short-term home rental platform, Airbnb...

The Summer of ’16 is shaping out to be relatively disappointing for the majority of vacation rental owners...