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online travel agencies

Business

Third-Party Distribution Channels: Are OTAs Your Foe, Friend, or Frenemy?

Michelle Marquis -
My experience on this topic began with a foundation in the hotel industry where I saw distribution, revenue management, and use of online travel...
Business

Vintory’s Director of Digital Marketing Gives a Crash Course: How to Get The Most Out of Your Digital Advertising Efforts

Paul Manzey -
“We’re seeing lots of traffic, it’s not just converting.” How many times have you heard this? How many times have you said it yourself? Google Ads...
Marketing

Creating a Digital Marketing Ecosystem To Drive More Revenue

Jennifer Perez -
If it’s possible to find a silver lining in the cloud that was 2020, the resilience of the vacation rental industry might be it....
Latest News

The Evolution of Property Management Software by Amber Leto

Amber Carpenter -
I’m ashamed (or maybe proud?) to admit it, but I’ve been around the property management industry long enough to remember the magic of “ONLV”—the...
Latest News

Message to Vacation Rental Management Companies: Don’t Give Up

Amy Hinote -
The vacation rental industry may be changing, but now is not the time to give up At VRM Intel, we receive regular emails and calls...
Marketing

Independent Vacation Rental Managers: Beat the Disruptors by Playing Your Game

Doug Kennedy -
Play to Your Strengths as a Local Vacation Rental Brand Like virtually all industries these days, the vacation rental (VR) business is experiencing a period...
Latest News

Riding the Next Wave of Vacation Rental Consolidation

Jeremiah Gall -
As the industry hits its third wave of maturity, there’s a renewed focus on consolidation. Vacasa continues acquiring vacation rental managers at a rapid...
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Education

Trust Flow Matters

Vince Perez -
Expedia’s recent revenue miss is flushing out the true state of OTAs as it relates to our industry. Doing away with the HomeAway brand...
Technology

So Much Data, So Little Time: Using Data to Drive Bookings

Jinnie Templin -
As a professional vacation rental manager, you likely have a multitude of data at your fingertips. But with so much data available, how do...
Marketing

What’s Going on with Google and Vacation Rentals?

Susan Blizzard -
What if the Only Website You Ever Needed for Travel Booking was Google.com? Related: Before you read this, check out: Google Adds Vacation Rentals   By Susan...
Marketing

Direct Booking Case Study: How a Destin VRM Reduced Dependence on the OTAs by 52 Percent in Only Eight Months

Ann Marie Houlihan -
These Vacation Rental Managers Are Winning against the OTAs! Nancy Fox and Larry Synder have a strong sense of their brand, their guests, and what...
News

Google Adds Vacation Rentals to Hotel Search

Amy Hinote -
Google has officially jumped into the vacation rental industry, leading to both excitement and trepidation among rental providers. To be quite candid, much is unknown....
Marketing

The Future of Brand Marketing

Vince Perez -
Expanding the Radius of Your Brand with Like-Minded Brand Amplification As we close out the first quarter of 2019, we are seeing continued changes that...
Marketing

Girl, Fix Your Website

Vanessa Humes -
Like thousands of ladies across the world, I thoroughly enjoyed Rachel Hollis’s book, Girl, Wash Your Face. If you’ve never read the book, it...
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News

Who Are We? The Consequences of the Expanded Scope of the “Private Accommodations” Industry

Amy Hinote -
The Scope of the Vacation Rental Industry has Broadened, Forever Changing the Playing Field for Property Managers If it seems like the vacation rental industry...
Latest News

The Transformation of Today’s Vacation Rental Industry: What is going on out there? By Simon Lehmann

Simon Lehmann -
If you can keep track of everything that is happening in our fast-transforming vacation rental industry, then you are a genius. Let’s face it, for...
Marketing

What Vacation Rentals Can Learn from the OTA Wars

Amber Mayer -
Is there any end in sight to the booking battle between hotels and OTAs? Can we at least expect a change in terminology so...
Marketing

10 Tips for Successful Distribution

VRM Intel Staff -
Nearly 70 percent of all reservations are driven by online channels, an incredible statistic from Phocuswright. From what we’ve seen, this change in user...
Technology

Millennials and Technology: How VRMs Can Embrace Change and Ride Both to Success

Sean Miller -
Millennials, people between the ages of 18 and 34, are currently America’s largest generation, numbering 75.4 million and rising, passing baby boomers at 74.9...
Education

Long Live the OTA! 5 Major Issues Marketplaces Solve for You by David Angotti

David Angotti -
It’s time to have a difficult conversation: listing sites are not the enemy. If we choose to form an alliance rather than complain, online...
Business

3 Big Myths About Direct Bookings

VRM Intel Staff -
“One would think that given all of the industry attention on direct booking, there would be a more uniform way of looking at what...
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Business

OTAs Are Not the Problem—Dependency Is

Heather Weiermann -
One of the more popular sports in the vacation rental industry today seems to be bashing listing sites and OTAs (online travel agencies). The...

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