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Technology and Marketing

Dream Kitchens Sell: How Kitchens Define the Character of Vacation Rentals

Dream Kitchens Sell: How Kitchens Define the Character of Vacation Rentals
mm
Amy Hinote
November 3, 2021

Travelers are approaching staying in a vacation home in a whole new way. Years ago, vacation rental travelers prioritized the destination and cared little about the home’s décor. They viewed their vacation rental as a home base from which they could ski, fish, hike, go boating, or go to the beach. 

Now vacation homes have become the destination in themselves. And in this new world, kitchens define the character of the home, enabling vacationers to live in a fantasy—if only for a week. 

Click on the images below to expand.

Villa Turquesa by CaboVillas, Cabo San Lucas, Mexico

Villa Turquesa by CaboVillas, Cabo San Lucas, Mexico

418 Amaranth Road by Akers Ellis, Kiawah Island, South Carolina

418 Amaranth Road by Akers Ellis, Kiawah Island, South Carolina

Dimora Bellosguardo Florence by The Villa Italy

Dimora Bellosguardo Florence by The Villa Italy

542 Bufflehead Drive by Akers Ellis, Kiawah Island, South Carolina

542 Bufflehead Drive by Akers Ellis, Kiawah Island, South Carolina

Above Photo: Villa Turquesa by CaboVillas, Cabo San Lucas, Mexico

Creating a clean and safe kitchen is an important step in providing a professional experience for guests, and a great place to start is with a bright, clean kitchen design.

Left & Below Photo: Dimora Bellosguardo Florence by The Villa Italy  – Brand strategy and art direction: Paola Gheis Luxury Rental Consulting  – Photography: Iuri Niccolaii – Styling: Silvia Garancini

Below Photo:  542 Bufflehead Drive by Akers Ellis, Kiawah Island, South Carolina

Above Photo: Riverscape by Blue Sky Vacation Rentals, Ellijay, Georgia

“Imagine, on your next vacation, whipping up meals in a killer kitchen. In the last five years, the number of Americans skipping the hotel and going the home-rental route has tripled, and for food lovers, that means being able to stay in a ‘4-bedroom with a lake view’— and well-seasoned skillets, an arsenal of Japanese knives and a six-burner range.”
–Rachel Ray Magazine

Left & Below Photo: Iron Mountain Chalet by Natural Retreats in Park City, Utah

Click on the images below to expand.

Riverscape by Blue Sky Vacation Rentals, Ellijay, Georgia

Riverscape by Blue Sky Vacation Rentals, Ellijay, Georgia

Iron Mountain Chalet by Natural Retreats in Park City, Utah

Iron Mountain Chalet by Natural Retreats in Park City, Utah

Arendelle by Natural Retreats, Breckenridge, Colorado

Arendelle by Natural Retreats, Breckenridge, Colorado

Above Photo: Sona Tra by Starfish Luxury Rentals, Arch Cape, Oregon

“To create a welcoming atmosphere, clients are looking for ‘unshackled whimsy’ in kitchen décor this year, said New York interior designer Nancy Mayerfield, who has been fielding clients’ requests for colored appliances” – Wall Street Journal

Right Photo: Villa Turquesa by CaboVillas, Cabo San Lucas, Mexico
Below Photo: Heaven’s Hideaway by Shenandoah Rentals, Luray, Virginia

Click on the images below to expand.

Sona Tra by Starfish Luxury Rentals, Arch Cape, Oregon

Sona Tra by Starfish Luxury Rentals, Arch Cape, Oregon

Heaven’s Hideaway by Shenandoah Rentals, Luray, Virginia

Heaven’s Hideaway by Shenandoah Rentals, Luray, Virginia

Villa Turquesa by CaboVillas, Cabo San Lucas, Mexico

Villa Turquesa by CaboVillas, Cabo San Lucas, Mexico

Arendelle by Natural Retreats, Breckenridge, Colorado

Arendelle by Natural Retreats, Breckenridge, Colorado

Westcott House by Shenandoah Rentals, Luray, Virginia

Westcott House by Shenandoah Rentals, Luray, Virginia

Arendelle by Natural Retreats, Breckenridge, Colorado

Arendelle by Natural Retreats, Breckenridge, Colorado

Arendelle by Natural Retreats, Breckenridge, Colorado

Arendelle by Natural Retreats, Breckenridge, Colorado

Limited Edition 

VRMB founder Matt Landau talks about what makes a vacation rental “limited edition” in the minds of consumers. When people go on vacation, they are looking to escape their everyday lives to rejuvenate, recharge, and get inspired. The kitchen is the heart of the home and sets the tone for their vacation experience. So, get creative while considering what would inspire your guests. 

Whether it is a showstopping backdrop, memorable breakfast nook with a view, luxury appliances, eye-catching hardware or a well-placed natural feature, the kitchen is the perfect room in the vacation home to build the character that defines the home, sets it apart from the competition, and makes the vacation memorable. 

According to designer Tara Mastroeni, “The chance to decorate a vacation home is a rare and exciting opportunity. While it follows the same fundamental process of primary home designs, there’s something special about knowing you have the chance to decorate your own great escape.”


Additional Photo Credits:
Arendelle by Natural Retreats, Breckenridge, Colorado

Westcott House by Shenandoah Rentals, Luray, Virginia

Related ItemsAmy Hinotecondo kitchendestinationFeaturedhome decorkitchenkitchen designluxury condosluxury kitchenluxury rentalsluxury vacation rentalmarketingpopular destinationsvacation rentalvacation rental decorvacation rental kitchenvacation rental marketingVacation rentals
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Technology and Marketing
November 3, 2021
mm
Amy Hinote @vrmintel

Amy Hinote is the founder and editor-in-chief of VRM Intel Magazine, which provides news, information and resources for the professionally managed vacation rental industry. With a background in finance and over 15 years in the vacation rental industry, Hinote has worked with property management companies, technology companies, intermediaries and investors, and provides insider information about the growing vacation rental industry. She also founded the data company, now known as Key Data Dashboard, which provides aggregated market intelligence and reporting for vacation rental managers. Hinote resides between Alabama's Gulf Coast and Evanston, Illinois.

Related ItemsAmy Hinotecondo kitchendestinationFeaturedhome decorkitchenkitchen designluxury condosluxury kitchenluxury rentalsluxury vacation rentalmarketingpopular destinationsvacation rentalvacation rental decorvacation rental kitchenvacation rental marketingVacation rentals

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