The Second Annual Vacation Rental Data and Revenue Management Conference is only a few days away, and we’ve finalized the schedule. You will find session details with times, presenters and descriptions on the VRDARM.com agenda page, but below is a brief outline of the classes that will be offered.
The conference is divided up into three general sections: Data, Strategy, and Technology. This is shaping up to be a master class in short-term rental revenue management.
Tuesday, September 15: Understanding Internal and Market Data
- 2020 Vacation Rental Performance with AirDNA, Key Data, and STR (Part 1, Eastern North America, UK, EU)
- Terminology and KPIs (+ Industry Debate: Getting on the Same Page with RevPAR)
- 12:30 pm ET: Data Tool Demoground – *Free* Session (Click here to register)
- Segmenting Properties and Building Comp Sets
- Internal Demand Data: Using Website and Call Center Data in Revenue Management Strategy
- Utilizing Property Data in Dynamic Pricing Decisions and How Property Data Affects Rankings
- Winter Resort Markets: 2020/2021 Outlook in a Pandemic Economy
- 2020 Vacation Rental Performance with AirDNA, Key Data, and STR (Part 2, Western North America, AU, NZ)
Wednesday, September 16: Revenue Management and Pricing Strategies
- What the $@$% is Revenue Management?
- Hotel Strategies vs Vacation Rental Strategies
- How Low Can You Go in VR? Understanding Profitability at the Company and Home Level
- Proven Vacation Rental Pricing Strategies
- Deeper Dive: Translating Daily Rates into Weekly, Monthly Stays and Understanding the Booking Window
- Homeowners: Contracts, Communications, Reporting
Thursday, September 17: Going from Strategy to Implementation
- Pushing out Pricing to Channels: Airbnb, Booking.com, Expedia, Google, and Other Channels
- 11:00 am ET: Changing Pricing in Your Software – *Free Session (Click on your software below)*
- Cost per Acquisition with Kalibri Labs
- 12:45 pm ET: Pricing Tool Demoground – *Free* Session (Click here to register)
- In-house vs Outsource: Advantages, Disadvantages, and Evaluation
- Using Your Website and Call Center to Communicate Pricing Changes
- Additional Sources of Revenue
This agenda will be presented live in a rapid-fire format with 25 sessions and 60 presenters.
However, all sessions are being recorded, and attendees will get a supplemental conference workbook and have access to recordings and presentation materials for six months following the conference. The registration fee is $299, and if you need convincing, one or two additional reservations gained from attending the conference would justify the cost.
For vacation rental managers and revenue managers, you’re not going to want to miss this one! Join us, Sep. 15 -17, for the Second Annual Vacation Rental Revenue Management Conference.