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Marketing

Re-Recruiting Marketing Strategies for Owner Retention

Alexa Nota -
It costs, on average, seven times more to sign a new customer than it does to retain one, and this stat rings true for...
Education

Key to Exponential Growth: Fire Owners Regularly

Wes Melton -
I will never forget the way my coffee cup felt as I calmly ran my thumb around its rim. I sat there quietly, while...
Marketing

Doubling Down on the Guest Experience

Touch Stay -
As I listened to Simon Lehmann at the European VRMA Conference explain why he always brings a set of sharp knives when staying at a...

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It’s Your People, Stupid

Am I calling you stupid? Not really. Just grabbing your attention. But let me break down something I see in company after company that,...