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Geotargeting & SEM: A How-To Guide on Spending Less & Getting More

Jill Highsmith McGee -
As a Digital Marketing and SEM specialist, I work with location-based marketing daily, but I know that is not the case for everyone. In...
Business

Vintory’s Director of Digital Marketing Gives a Crash Course: How to Get The Most Out of Your Digital Advertising Efforts

Paul Manzey -
“We’re seeing lots of traffic, it’s not just converting.” How many times have you heard this? How many times have you said it yourself? Google Ads...
Marketing

The 5-hr Drive Market: Targeting the “Five-Hour Drive” Leisure Traveler Using Geotargeting and Local SEO

Jodi Bourne -
The COVID-19 pandemic will change the way vacation rental providers operate for the foreseeable future— cancellation policies, cleaning standards, procedures, and even the amenities...
Marketing

The More You Know Expert Advice for Digital Success in 2020: A Panel Discussion with Bluetent’s Digital Marketing Team

Bluetent Staff -
By Brynn Flaherty, Andy Gaylord, Beryl Coulter, Jack Scherrer, and Alex Moshenskiy It’s 2020, and staying up-to-date on SEO trends should be on every vacation...
Sponsor News

Using Data to Make Better Business Decisions

Jack Newkirk -
Data can be a vacation rental management company (VRMC)’s best friend. However, it’s only useful if you’re looking at the right data for the...
Marketing

What’s Going on with Google and Vacation Rentals?

Susan Blizzard -
What if the Only Website You Ever Needed for Travel Booking was Google.com? Related: Before you read this, check out: Google Adds Vacation Rentals   By Susan...
Marketing

Girl, Fix Your Website

Vanessa Humes -
Like thousands of ladies across the world, I thoroughly enjoyed Rachel Hollis’s book, Girl, Wash Your Face. If you’ve never read the book, it...
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