Thursday, December 4, 2025
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VRM Intel Staff

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Marketing

Discrimination: An Old Problem For A Young Industry

VRM Intel Staff -
I literally could not believe the words. These were my friends. Good friends. Not racist people… Or, so I thought. “I’m not racist, but I...
News

[Infographic] Debunking the Myth: Airbnb is for Backpackers and Partiers

VRM Intel Staff -
Airbnb is often believed to serve only partiers, backpackers, and budget-conscious couch surfers, but the truth is, they have captured the interest and loyalty of...
OTAs

Hotels Plan Lobbying Push Over Priceline-Expedia “Monopoly”

VRM Intel Staff -
The U.S. hotel industry plans to step up a lobbying and public relations attack on Expedia Inc. and Priceline Group Inc., hoping to convince consumers and members...
Marketing

Be Wise and Optimize!

VRM Intel Staff -
We all know how powerful images and rich media are for travel and hospitality marketing. Website visitors should emotionally connect with your brand and...
Marketing

How To Do “Retargeting” The Right Way

VRM Intel Staff -
Retargeting (otherwise referred to as Remarketing) has been a very popular topic among Bluetent’s clients lately, and I was happy to see the same...
Marketing

Pay-Per-Click Marketing: How to Know If It’s Right for Your VRM Business

VRM Intel Staff -
So you’re thinking about entering the world of pay-per-click (PPC) marketing. You’ve talked to friends, fellow vacation rental professionals, and maybe even some marketers,...
Marketing

5 Pro Tips to Maximize Your Email Marketing

VRM Intel Staff -
Effective email marketing is a cash machine that can help you print money at the precise moment your company most needs it. However, for...
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OTAs

Hotels Work to Regain Business Lost to OTAs

VRM Intel Staff -
Major hotel chains are engaging in an online turf war with the very travel sites that have helped drive their businesses. Marriott International Inc., Hilton...
Technology

Rentivo acquires Klik.Villas

VRM Intel Staff -
Rentivo, a holiday rental booking management, payment provider and marketplace builder has acquired Klik.villas a complimentary booking management software provider with associated marketplaces and...
Regulations

Asheville vacation rental inventory drops 25% in response to crack down on illegal short-term rentals

VRM Intel Staff -
Visitors to the Asheville area looking for a short-term rental may have a more difficult time finding a place to stay. The total number of...
Regulations

New Orleans and Chicago see decline in short term rental inventory due to increased regulations

VRM Intel Staff -
Most cities saw continued growth in short-term rentals from May to June, with the exception of the cities that are cracking down on vacation...
Property Care

VRM Housekeeping Basics: Taylor-Made’s Joe Refosco Addresses Common Questions and Concerns 

VRM Intel Staff -
“Cleanliness is next to Godliness” is not just an old adage to be taken lightly. You get only one chance to make a good...
Property Care

A Newcomer’s Top Takeaways from VRM Intel Live Portland

VRM Intel Staff -
On a recent June afternoon, I attended my first VRM Intel Live conference. The location couldn’t have been more bucolic: the McMenamin’s Edgefield, a...
OTAs

Asked and Answered: Am I Too Dependent on Listing Sites?

VRM Intel Staff -
I learned this new phrase a few weeks ago when one of my beautiful daughters was driving me crazy by asking over and over...
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Sponsor News

What’s In Your Vacation Rental Tech Toolbox? 

VRM Intel Staff -
Chances are, you have a toolbox at home. It’s full of tools, some loose screws, and maybe even safety glasses for when things get...
Service

Certification and Accreditation: The Opportunity for Guest Assurance

VRM Intel Staff -
The Internet reset the Vacation Rental (VR) market’s product life cycle as it took what was once a simple cottage  industry and exploded it...
Latest News

Mammoth Resorts acquired by Aspen Skiing Co.-KSL Capital Alliance

VRM Intel Staff -
Deal gives new Aspen Skiing Co.-KSL Capital Partners alliance more than 6,000 acres of southern California ski terrain and challenges Vail Resorts’ dominance in season...
Service

Guest Reviews: A Treasure Trove of Information

VRM Intel Staff -
“It is better to try to keep a bad thing from happening than it is to fix the bad thing once it has happened.” (English Proverb) For any owner or property manager who has ever received a negative review, these are wise words and just to take this...
Latest News

The Short-Term Rental Battle: The VRMA Develops Tools Needed to Combat Proposed Regulations

VRM Intel Staff -
Short-term rental regulations are swiftly spreading around the world. There is a misconception that rules for vacation rentals, as pertains to the vacation rental...
Property Care

VRHP Housekeeping Seminar in Outer Banks Addresses Bed Bugs, Safety and Owning the PM Brand

VRM Intel Staff -
On February 23, The Vacation Rental Housekeeping Professionals (VRHP) held their fourteenth annual regional seminar on the northern Outer Banks of North Carolina in...
Latest News

HomeAway is trying to remove your property name. Here’s why you can’t let them.

VRM Intel Staff -
"Listing Title; can you omit the name of the villa?" The quote above is part of a recent email correspondence from HomeAway. The full transcription...
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Sponsor News

RedAwning Upgrades Vacation Rentals with 24/7 Hotel-Like Guest Support

VRM Intel Staff -
Today, RedAwning announced "RedAwning Complete Reservations & Marketing," a service for helping Property Managers of all sizes to better manage their entire rental booking businesses....
Sponsor News

NAVIS Sets Record in 2016: $138M in Client Booked Revenue through RezForce®

VRM Intel Staff -
NAVIS today announced that 2016 was a record-breaking year in direct-booked revenue for their RezForce clients. A call-center service exclusively for the hotel and vacation...
Latest News

Airbnb’s Lack of Safety Concern is a Danger to All 

VRM Intel Staff -
On January 22, Airbnb posted a photo on its internationally viewed Facebook page showing a large stone staircase with no railings and a child...
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