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4 Ways to Stand Out in a Crowded Market: Get Your Brand & Listings in Front of Potential Guests

Jennifer Perez -
In 2022, consumer demand for vacation rentals is predicted to increase by 14 percent. Additionally, vacation rental inventory is expected to increase by 15...
Business

Thinking Outside the (In)box: Using Email Marketing to Drive Bookings in Today’s Economic Climate

Jennifer Perez -
The world of travel is opening again. With COVID-related restrictions lifting and vaccine distribution expanding, the public is hungry for travel—and they’re booking vacation...
Latest News

Inhabit IQ Gets “Significant Investment” from Goldman Sachs Merchant Banking Division

Amy Hinote -
Inhabit IQ, the collective of proptech companies serving the vacation, residential and commercial rental management industries, today announced the completion of a "significant investment"...
Marketing

The Google Trifecta: Three Ways to Leverage the World’s Most Popular Search Engine

Jennifer Perez -
Ned Lucks, chief technology officer at Bluetent, likes to say, “If you’re not on the first page of the internet, you’re not on the...
Marketing

What the Data Shows: Crafting digital strategies for COVID-19 and beyond

Jennifer Perez -
For many vacation rental companies, stability and routine flew out the window in mid-March—along with a significant portion of their income. Proven digital marketing...
Marketing

Scrubbing Email Lists: Keeping Your Email Subscriber List Healthy

Jennifer Perez -
The incredible return on investment achieved through email marketing means that a vacation rental company’s email subscriber list is one of its most valuable...
Marketing

The More You Know Expert Advice for Digital Success in 2020: A Panel Discussion with Bluetent’s Digital Marketing Team

Bluetent Staff -
By Brynn Flaherty, Andy Gaylord, Beryl Coulter, Jack Scherrer, and Alex Moshenskiy It’s 2020, and staying up-to-date on SEO trends should be on every vacation...
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Marketing

Overcome Direct Booking Obstacles with a Best-In-Class Booking Engine

Jennifer Perez -
Your booking engine is the beating heart of your vacation rental website. Simply put, it’s the foundation that supports the success of your online...
Latest News

Inside look at Inhabit IQ: GSV combines commercial, residential, and short-term rental technology under proptech umbrella.

Amy Hinote -
Greater Sum Ventures (GSV) began making waves in the vacation rental (VR) industry late last year as news spread that the long-term equity firm...
Sponsor News

New payment option helps guests pay for their vacation rentals over time

Ascent Processing Staff -
A Win-Win for VRMs and Modern Travelers Vacation costs can burden guests’ finances, regardless of their budgets. Paying up front for accommodations and transportation can...
Technology

So Much Data, So Little Time: Using Data to Drive Bookings

Jinnie Templin -
As a professional vacation rental manager, you likely have a multitude of data at your fingertips. But with so much data available, how do...
Latest News

GSV initiates technology rollup in the vacation rental industry, including LiveRez, Streamline, VRM, Bluetent, and more.

Amy Hinote -
Tennessee-based private equity firm Greater Sum Ventures (GSV)—partnering with Insight Venture Partners—has been steadily rolling up large technology companies in the vacation rental industry,...
News

HomeAway Software Trends Report Reveals What Vacation Rental Managers Need to Know in 2019

Amy Hinote -
Over the past two years, the vacation rental industry has continued to evolve rapidly. HomeAway Software recently published its 2019 US Vacation Rental Trends...
News

Guest-Centric Digital Strategies for 2019

Jennifer Perez -
Spring is a time for renewal, and there’s no better time to freshen up your digital strategy. Tom Kenyon, Vice President of Product at...
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Latest News

The 2019 Vacation Rental Management Web Store

Amy Hinote -
Vacation rental management websites have come a long way in the past decade. The addition of quotable rates, professional photos, advanced filtering, comparison shopping, mobile-friendly design, new...
News

Ascent Processing Inc. Launches Vacation Loan Product: ASCENTpay powered by Uplift

VRM Intel Staff -
Ascent Processing Inc., the 22-year leader in vacation rental/lodging payment processing in North America, today announced the official release of their consumer travel loan...
Marketing

10 Tips for Successful Distribution

VRM Intel Staff -
Nearly 70 percent of all reservations are driven by online channels, an incredible statistic from Phocuswright. From what we’ve seen, this change in user...
Marketing

Bluetent acquires Visual Data Systems

Amy Hinote -
Today Bluetent, the vacation rental industry’s largest provider of website development and online marketing services, announced it has acquired Visual Data Systems (VDS) for an...
Marketing

Creating a Sustainable Advantage with Automated Distribution

Bluetent Staff -
There is no doubt that distribution and the increasing prevalence of online travel agencies (OTAs) have caused a significant disruption in the vacation rental...
Sponsor News

[Free Webinar] 8/24 The Secret Season: Your Advertising Playbook for Turning On Your Off Season

Amy Hinote -
After a whirlwind summer, you’re likely running on fumes and the idea of promoting your off season may seem like a daunting task with...
News

[Infographic] Debunking the Myth: Airbnb is for Backpackers and Partiers

VRM Intel Staff -
Airbnb is often believed to serve only partiers, backpackers, and budget-conscious couch surfers, but the truth is, they have captured the interest and loyalty of...
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Marketing

Be Wise and Optimize!

VRM Intel Staff -
We all know how powerful images and rich media are for travel and hospitality marketing. Website visitors should emotionally connect with your brand and...
Marketing

How To Do “Retargeting” The Right Way

VRM Intel Staff -
Retargeting (otherwise referred to as Remarketing) has been a very popular topic among Bluetent’s clients lately, and I was happy to see the same...
Sponsor News

Bluetent Hires HomeAway’s Tom Clark as Support Manager

Amy Hinote -
Bluetent has bolstered its support team with the addition of industry veteran Tom Clark as Support Manager. Before joining Bluetent, Clark spent over 5...

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