All posts tagged "marketing"

This week, Knoxville-based Greater Sum Ventures (GSV) announced to its Vacation Brands and Property Brands teams that...

As entrepreneurs in the small accommodations business, you’re likely well-versed in ROI. That’s Return on Investment, of...

NorthEastStays.com Released at Annual Conference on April 2nd.  Member companies can now advertise their properties directly to...

Content can often feel overwhelming to produce, but when written with intent, vacation rental managers have the...

The Second Annual #BookDirect Guest Education Day, recurring on the first Wednesday in February, is set for...

The VR Mastered Boot Camp returns this fall to bring the educational series to vacation rental owners...

Depending on whom you ask, marketing and public relations (PR) are either two distinct functions that don’t...

In light of recent changes in the regulatory environment, at HomeAway, and across the industry, VRM Intel is...

Americans believe flying is more frustrating than five years ago, according to a new Morning Consult survey released today...

When it comes to PPC (pay-per-click) advertising, marketers are always looking for ways to improve performance. The...

We are sorry to say that if you aren’t using social media in your marketing plan, you...

Vacation rental owners and managers are preparing to fight back against the changes imposed on them over the past...

First, public relations is not just about press releases. It’s also not even about securing coverage. Public...

  Senior Leadership: The Difference between Well Managed and Well Led It makes sense that part of...

Growing your portfolio of homes while retaining your existing owners can be a bit of a juggling...

The above question was asked to several veteran managers this week at a meeting I attended.  It...

The Vacation Rental Housekeeping Professionals Annual Conference and VRM Intel Live! are joining together in Gatlinburg, Tennessee,...

After a whirlwind summer, you’re likely running on fumes and the idea of promoting your off season...

I literally could not believe the words. These were my friends. Good friends. Not racist people… Or,...

We all know how powerful images and rich media are for travel and hospitality marketing. Website visitors...

Retargeting (otherwise referred to as Remarketing) has been a very popular topic among Bluetent’s clients lately, and...

So you’re thinking about entering the world of pay-per-click (PPC) marketing. You’ve talked to friends, fellow vacation...

Effective email marketing is a cash machine that can help you print money at the precise moment...

The following article was printed on June 17 in Nova Scotia’s Chronical Herald, features Jayne McCaw, owner...