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Using Triggered Automations to Provide a Superior Guest Experience

TRACK PMS -
Technology can’t replace good people, but it can help you stay on top of routine tasks that affect the guest journey.  Right now, you’re probably...
Business

The Importance of Housekeepers to Your Vacation Rental Brand

Paul Bergeron -
“Housekeepers really are the frontline workers and the unsung heroes of the vacation rental industry. The company’s brand reputation and the guest’s experience rest...
Business

Exploring the Regulatory Landscape

Paul Bergeron -
As the industry pushes for higher-quality service, guest expectations aren’t the only driving force for operational excellence -- state and local regulators are closely...
News

VRM Intel Taps Zandra Wolfgram as Managing Editor

VRM Intel Staff -
Founded by Amy Hinote in 2012, VRM Intel was created as a tool for the fast-growing and rapidly-evolving vacation rental industry.  “Our mission is to...
Marketing

Blurring the Line Between Marketing and Public Relations

Alexa Nota -
Depending on whom you ask, marketing and public relations (PR) are either two distinct functions that don’t have much to do with one another,...
News

Defining brand and expectations with guest communications

VRM Intel Staff -
As I listened to Simon Lehmann at the European VRMA Conference explain why he always brings a set of sharp knives when staying at a vacation rental, I...
OTAs

Tripz.com is supporting #BookDirect day on February 7th, 2018

VRM Intel Staff -
The first ever Guest Education Day is coming up on February 7th, 2018, and there is a new social media campaign to help reach...
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Property Care

Time to Overshare Your Property Care 

Jeremiah Gall -
We all have that friend—everyone has one or two—who loves to overshare. You know the type. Maybe they post too many Facebook updates or include too many details in that story...
Property Care

VRM Housekeeping Basics: Taylor-Made’s Joe Refosco Addresses Common Questions and Concerns 

VRM Intel Staff -
“Cleanliness is next to Godliness” is not just an old adage to be taken lightly. You get only one chance to make a good...

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It’s Your People, Stupid

Am I calling you stupid? Not really. Just grabbing your attention. But let me break down something I see in company after company that,...