Friday, December 5, 2025
type here...
- Advertisement -

TAG

vacation rental marketing

Marketing

Need More Properties to Rent Out? Now Is The Time to Grow Your Vacation Rental Business

Brooke Pfautz -
For a vacation rental manager, adding inventory is the best way to grow the value of your business.   The demand for vacation rentals is at...
Marketing

Stays Group Announces Release of SouthwestStays

Vince Perez -
The member driven marketplace is part of the largest cooperative network of independent vacation rental brands working together to drive book direct initiatives that...
Business

How to Boost Owner Acquisition & Retention in Vacation Rentals

Paul Bergeron -
“With more competition in the market, acquiring and retaining owners is a large determinant of running a successful management business. It’s always a challenge...
Marketing

Creating a Digital Marketing Ecosystem To Drive More Revenue

Jennifer Perez -
If it’s possible to find a silver lining in the cloud that was 2020, the resilience of the vacation rental industry might be it....
Marketing

Photo Staging to Wow Renters

VRM Intel Staff -
Cabin fever is an inevitable result of the COVID-19 lockdowns—a good thing, of course, for owners of vacation rentals—but an attention-grabbing online presence is...
Business

One Size Doesn’t Fit All in Owner Acquisition

Heather Bayer -
Great homeowners are the foundation of every vacation rental management business, and each year, attracting them becomes more of a challenge. As OTAs increasingly...
Marketing

21 Jump Seat: Passenger or Pilot?

Andrew McConnell -
2021 Will Be the Year That Managers Stop Being Passengers and Start Piloting Their Own Marketing Futures The story of the past decade in vacation...
- Advertisement -
COVID-19

Marketers: Too Soon to Plan for 2022?

Amy Hinote -
In the vacation rental industry, 2020 was a story of haves and have-nots. For leisure vacation destinations with strong drive-to markets, short periods of...
Business

Fact or Fiction? Mythbusting Hot Vacation Rental Trends

Jason Sprenkle -
Last year was disruptive to our sense of normalcy in so many ways, and the typical trends and patterns we’ve come to count on...
Business

Fast Growth at Homes & Villas by Marriott International

Amy Hinote -
Senior Director Travis Riner Shares Insight into Objectives, Growth, and Future Plans Marriott International jumped headfirst into the vacation rental industry in May 2019 with...
Marketing

The Pace Report Is Dead

Amber Carpenter -
I think it was 2010 when I read a blog post titled, “SEO Is Dead,” written by a then-active vacation rental marketing leader. The...
Marketing

Stays Group Vacation Rental Network Opens SoutheastStays

Vince Perez -
The member driven marketplace is part of the largest cooperative network of independent vacation rental brands working together to drive the book direct initiatives...
News

That’s the Ticket! Register Now to Enjoy Big Savings and Convenient Payment Plans for the 2021 Vacation Rental Women’s Summit in New...

VRM Intel Staff -
We hope that you are saving the dates December 1-2, 2021 on your calendar for the 2021 Vacation Rental Women’s Summit. Beyond the powerful professional...
Marketing

How to Use Website Traffic to Gauge Demand for Your Market

Justin Jones -
Knowledge of supply and demand is critical to any business. It determines nightly pricing, minimum stays, marketing, and so much more. It is so...
- Advertisement -
Marketing

Elements of a Property Detail Page: How They Can Make or Break Your Bookings

Chris Johnson -
Property detail pages (PDPs) on your website, as well as the vacation property’s assets you provide to your channel partners, are crucial aspects for...
Marketing

Fast-Paced Revenue Management: The 10-Minute, $10,000 Mistake

Heather Richer -
“Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.” – Ferris Bueller   Classic movie. Basic...
Marketing

Managing Profit, Not Just Revenue

Andrew McConnell -
The Second Annual Data and Revenue Management (DARM) Master Class may be the quintessential illustration of the vacation rental industry in 2020. After DARM’s incredibly...
Marketing

Secure More Direct Bookings through Personalized Sales and Marketing

Doug Kennedy -
As most of my readers and clients in the vacation rental (VR) niche of lodging know, I have also been providing training in the...
News

VRM Intel Taps Zandra Wolfgram as Managing Editor

VRM Intel Staff -
Founded by Amy Hinote in 2012, VRM Intel was created as a tool for the fast-growing and rapidly-evolving vacation rental industry.  “Our mission is to...
News

Mid-Term Stays: Adjusting Rates to Accommodate Longer Stays

Anurag Verma -
Some History While extended stays or mid-term stays (these go by many names) have been a hot topic recently, they have a rich history of...
Marketing

Building Your Vacation Rental Industry Brand

Amber Hurdle -
Building your brand can be a challenge in uncertain times, particularly when every week seems different, making it difficult to stand confidently by your...
- Advertisement -
Business

Please Don’t Go: Vacation Rental Companies Surviving during the Pandemic

Steve Trover -
“Successful men and women keep moving. They make mistakes, but they don’t quit.” -Conrad Hilton   The vacation rental (VR) market is a powerful driving force...
Marketing

Data-Driven Customer Segmentation

Melanie Brown -
Customer segmentation is the foundation for hotel revenue management, but it’s not talked about as much in the vacation rental industry. Although most vacation...
Marketing

Repurposing Space: Broadening Your Vacation Rental’s Appeal

Amy Bradac -
Work From Home Fatigue As shelter orders persist across the country, many have started to experience fatigue associated with working from home. Similar to the...
1234Page 2 of 4

Latest news

- Advertisement -

© 2025 VRM Intel, LLC. All rights reserved.

About Us

Popular Category

Editor Picks

It’s Your People, Stupid

Am I calling you stupid? Not really. Just grabbing your attention. But let me break down something I see in company after company that,...