New menu of services empowers local and state organizations to thrive at every stage and scale
FORT WORTH, Texas, July 25, 2023
Today, Rent Responsibly announced the release of its new a la carte menu of support services for vacation rental alliances across the U.S. The company now offers individual service lines, including website development and email management, in a mix-and-match array.
“Previously, we were able to offer an all-in-one suite of services to alliances, which is still available to any alliance who wants our most robust support,” said Rent Responsibly Co-Founder and CEO David Krauss. “Now, alliances of any stage or scale can take advantage of our individual service lines in a way that flexes and grows with them. We are excited about the opportunities this opens for us to help more alliances than ever before.”
Services include:
- Website development and management
- Email marketing and communications management
- Virtual events management (along with some remote support of in-person events)
- Campaign design
- Brand identity design
- Board and leadership development
- Membership dues processing and digital member portal
Along with these services, Rent Responsibly provides complimentary access to its network of alliance leaders called STR Community Builders, a built-in suite of benefits for alliance members, and a library of resources. Rent Responsibly also continues to provide free consultation to alliances in an advocacy effort, a service supported by the company’s deep roster of partners: Expedia Group, Key Data Dashboard, Breezeway, NoiseAware, Proper Insurance, DTravel, Wheelhouse, and GovOS.
Rent Responsibly will be hosting a virtual open house for current and prospective alliance leaders August 16, 2023 at 2 p.m. EDT. The event will provide details and case studies on these services, as well as a Q&A session. Those interested can register here to attend.
Rent Responsibly developed its new offering with feedback from alliance leaders. “We meet with leaders from around the country every day, and all of them need some level of help,” said Dana Lubner, Rent Responsibly’s Director of Community Development. “The fun challenge for us is that each group is a little different. Our new service mix allows us to meet these volunteer leaders where they are and fill their unique needs.”
When asked how Rent Responsibly’s services differ from general marketing agencies or association management companies, Krauss said, “Our biggest and most important differentiator is that our tools and services were built by short-term rental alliance leaders for short-term rental alliance leaders.” Krauss; Rent Responsibly’s other Co-Founder and COO, Alexa Nota; and the company’s first employee, Lubner, are all long-time advocates and alliance founders. The rest of the company’s nine-person team are also experts in the industry and related fields, Krauss added. “We know the needs and challenges of our community better than any outside agency ever could.”
One of Rent Responsibly’s newest a la carte clients is the Oahu Short-Term Rental Alliance (OSTRA). “As OSTRA was considering how we would go about building a professional and functional website, working with Rent Responsibly was top on our list of options for two key reasons,” said John An, OSTRA board member. “First, Rent Responsibly has the broad experience working with alliances across the country, so we didn’t want to reinvent the wheel. Also, as alliance leaders, our goal is not to spend our limited advocacy energy on back-end administrative tasks like managing an RFP and build process for a website. Working with Rent Responsibly was the most time and cost-effective way to move forward.”
“Working with Rent Responsibly has been a godsend for us,” said Jeff MacGurn, President of long-time client San Diego Short-Term Rental Alliance, in a recent interview. “They have provided organization, structure, tools, technology, and resources we otherwise would not have. We are one of the country’s largest dues-paying short-term rental alliances because Rent Responsibly has provided the base for that to happen.”
Alliances interested in learning more can visit the services page and schedule an introductory call with Lubner here.
About Rent Responsibly
Founded in 2019, Rent Responsibly is the community-building and education platform for short-term rental owners, hosts and managers. Rent Responsibly’s mission is to empower short-term rental communities to collaborate and further responsible renting for the benefit of people, places, and planet. Learn more at RentResponsibly.org.
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